Collaboration with Dani Austin + Wells Fargo

WOWZA!! I was so excited when Dani reached out about the collaboration she had in mind with Wells Fargo and her community ‘The Sassy Club’. Dani Austin is a lifestyle/fashion blogger in Dallas and I honestly have been a huge fan of her and her mission for women! Dani created ‘The Sassy Club’ as a way for young women to find their place in their city by bringing them community, events, and a resource to make long-lasting friendships. With her vision with this event and the heart that she has behind TSC, it was a no-brainer for me to bring the Prim + Lovely team alongside to enhance the design of the event!


dani austin home girls night in prim and lovely floral arrangement-7.jpg

I had the vision of creating a fluffy, and floating instal with baby’s breath and spray paint it two different colors of red while still having some of the natural white show through. YASSSS!! I was absolutely obsessed with this piece. It was also a backdrop for the gals to take pictures in front of!

dani austin home girls night in-20.jpg
dani austin home girls night in prim and lovely floral arrangement-11.jpg
dani austin home girls night in prim and lovely floral arrangement-14.jpg
dani austin home girls night in prim and lovely floral arrangement-13.jpg
dani austin home girls night in-4.jpg
dani austin home girls night in prim and lovely floral arrangement-16.jpg
dani austin home girls night in-42.jpg
prim and lovely floral arrangement.jpg

Of course with Wells Fargo being the sponsor, we decided to go with their colors!- Red, White, Orange, + Yellow. And with the event being a ‘Girls Night In’ with tons of goodies, champagne, a nail bar, braid bar, + TACOS!!- I thought that it would add a fun element by adding different colors of poppies through out the arrangements. Can you say CUUTEE?!

IMAGES: Vanessa Chavez | The Retro Penguin